leadership team

A strong foundation of success and achievement

ron shurts


ARS Co-Founder Ron Shurts has more than 30 years of financial services experience and is recognized throughout the industry as an entrepreneur and visionary leader. Ron Shurts co-founded Annexus, the leading independent product developer of index-based wealth management solutions. Under his leadership, Annexus spurred the growth of the fixed indexed annuity market through innovative product design. By aligning the interests of carriers, distributors and clients Annexus has generated over $50 billion in AUM. In addition, Ron co-founded RIA, Ashton Thomas, and a third-party asset manager, Amplify, with over $20 Billion in AUM combined. Ron Shurts is the majority owner and CEO of the Arizona Rattlers and is actively involved with the Phoenix Suns Charities, Phoenix Children’s Hospital and the Arians Family Foundation.

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Whether you are a representative from a financial institution or a financial professional looking to offer your clients innovative solutions, we look forward to helping you. Contact us today to learn how you can leverage ARS to help build a more secure financial future.

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Lifetime Income Builder will be powered by an insured guaranteed income solution issued by an insurance carrier that the plan fiduciary has determined qualifies for the safe harbor provisions of ERISA section 404. All guarantees and protections are subject to the claims-paying ability of the issuing insurance carrier. Lifetime Income Builder does not directly participate in the stock market or any index. It is not possible to invest in an index. Withdrawals are subject to income tax, and withdrawals before age 59½ may be subject to a 10% federal tax penalty.